Are you interested in building your own dad blog with WordPress? Do you want to build a full-time online business?
But, not sure how to start a dad blog without the help of experts. Then this guide is for you!
Building a blog can be overwhelming. You want to showcase your passion or business to the world – but how? You’ve got a lot of choices to make before you can even start building your dad blog;
What should my blog be called?
Do I choose a website builder, content management system (CMS) or get someone to design it?
And how much should my blog all cost?
Well, you’re in the right place! We’re here for you.
Overwhelming as it can be, building a blog for the first time doesn’t have to be hard and complicated. Let us assure you that with today’s technology, anyone can build a blog from scratch.
And you don’t necessarily need technical or coding skills.
We’ve been where you are right now. Since then, we’ve carried out a lot of research on blog and website building so that we can bring you the best guidance.
You just have to follow some simple yet essential instructions to set up your own blog.
We’ve written this step by step tutorial to guide you through the entire process of building a dad blog with WordPress from scratch. Over 40% of all websites on the web are built with WordPress.org.
If you are familiar with WordPress and want to build a dad blog using it, use this special link (affiliate link) to set up your own dad blog with WordPress and Bluehost. We used WordPress to build our own blog, Content in Marketing.
You can create your dad blog in a few days. Or a few weeks to allow time for more content creation.
Creating a blog involves:
- Planning
- Content creation
- Web design and development
- Testing
How to Start a Dad Blog: Step by Step Guide
This section shares 12 steps to make a dad blog ready to attract traffic, leads, and sales.
In summary, here is how to build a dad blog this year (or any type of blog, because the process of building a blog with Bluehost and WordPress is the same):
Step 1: Define Your Dad Blog Goal
Step 2: Pick a Website Builder
Step 3: Choose Your Domain Name
Step 4: Choose a Hosting Service
Step 5: Plan Your dad blog Architecture
Step 6: Design Your dad blog
Step 7: Create Your Main Pages
Step 8: Identify What Content Your Target Audience Wants
Step 9: Optimize Your Dad Blog for SEO
Step 10: Test and Publish Your dad blog
Step 11: Promoting and Growing Your Dad Blog
Step 12: Making Money from Your Dad Blog
Let’s begin.
Step 1: Define Your Dad Blog Goal
Before you start making your dad blog, define its core purpose. This decision will guide your dad blog design, architecture, tools, and technical decisions throughout the year website creation process.
Here are some common website goals to consider:
| Website Goal | Description | Important Consideration |
| Getting website traffic | Attracting visitors with valuable content and search engine optimization tactics | Hosting bandwidth and SEO capabilities |
| Lead generation | Building contacts by providing useful content or services in exchange for emails, inquiries, and phone calls | Lead magnets and integrations to email marketing and customer relationship management software |
| Making sales | Selling your products or services and driving revenue directly through your site | Product pages, shopping cart, and secure payment processing |
| Showcasing your work | Highlighting your projects, skills, and experience through an online portfolio | Page customization and ease of use |
At Content in Marketing, our top goals are to drive website traffic and make money through affiliate marketing. To achieve these goals, our website is built with two key things in mind:
- Using WordPress: To give us the most control to implement SEO best practices and publish hundreds of high quality blog posts
- Using great hosting: To handle the volume of visitors and load pages quickly to a global audience
Step 2: Pick a Website Builder
The right website building platform lets you create a professional dad blog without the need to code. This means you can build a dad blog in a couple of days with no technical knowledge.
And just as important, you can make updates to your dad blog without hiring a professional programmer.
Top Website Building Platforms
While there are tons of website builders out there, here are a few of them based on their use cases:
- Wix: Best for beginners, Wix is a low-cost drag-and-drop website builder
- Squarespace: Best for booking appointments, showing your portfolio, and selling your services
- Shopify: Best for ecommerce website design, Shopify makes it easy to create an online store where you sell your products
- WordPress.org: Best for a blog, WordPress.org is known for its versatility and customization opportunities
For details, read our in-depth guide on the best website builders.
Step 3: Choose Your Domain Name
Along with choosing the right website building platform, it’s important that you choose an easy-to-remember domain name and a reliable hosting service to launch your dad blog on the internet.
Your domain name is your dad blog’s address (URL) on the internet. For example, our domain name is Contentinmarketing.com.
Your domain name serves two purposes:
- It’s your dad blog’s brand
Usually, your domain name will be the same us your dad blog’s name, so choosing a domain name is the best branding decision.
- It’s your dad blog’s permanent address on the internet
Once you get everything set up, anyone will be able to type your domain name into their browsers address bar and access your dad blog from anywhere in the world.
If you already have an established business, it’s a good idea to make your domain name the same as or very close to your business name. This helps with brand consistency and makes it easier for customers to find you online.
If you’re starting a new business, you have the flexibility to choose a domain name that fits your brand and is available for registration.
What makes a good domain name?
A lot of this is personal choice and branding. But in general, here are some tips to make sure you choose a good domain name on your first try:
- Get creative. Experiment with unique word combinations and styles.
- Don’t use a trademarked name: Don’t use a trademarked name under any circumstances.
- Use a .com domain: .com is the “default” domain, and its familiarity solidifies instant trust with your readers.
- Short and Memorable: Try to find a domain name that is short and easy to remember for visitors.
- Keep it Brandable: Incorporate your business or personal brand name so that people will be able remember your site.
- Pick something that’s relevant: Consider using keywords related to your dad blog’s focus (e.g., “content in marketing” for our content marketing site). This will help people quickly understand what your dad blog is about.
- Avoid hyphens and numbers: Avoid using numbers and hyphens in your domain name, as it is hard for people to remember!
- Make it catchy: A domain name that rhymes is fun to say and easy to remember.
- Imply your sub-niche: The domain name should instantly connote your dad blog’s niche.
- Use name generators: Use domain name generators to speed up the brainstorming process.
- Keep your name broad: You might want to create your business and domain name with expansion in mind.
Choosing a domain name that is available and accurately represents your business and brand can be challenging, depending on how common the domain name is.
If you need help generating your domain name, a domain name generator like Bluehost is the best starting point.
Once you’ve chosen your domain name, you can purchase your domain through a domain registrar like GoDaddy or Namecheap.
Domain registration typically costs up to $20 per year, depending on the domain registrar and domain extension you pick (e.g., .com, .net, .org).
Also, consider a country-code top-level domain name. Use it if your business operates in a geographic region. This will help potential clients and search engines understand that your business is local.
Your domain name isn’t just for your site. You can also use it to create a professional email address. And for online verifications like on social media channels.
Many website builders and hosting providers offer free domain registration for the first year as part of their packages. So, if you’re planning to use a website builder to build your dad blog, make sure to check those options before purchasing a domain name separately.
Step 4: Choose a Hosting Service
As we mentioned above, you need the right website builder, easy-to-remember domain name and a reliable hosting service to launch your dad blog online. So, what’s web hosting?
Web hosting is where all your dad blog files (like text, images, and videos) are stored. Every blog needs hosting- without it, you won’t be able to take your dad blog online.
Your web hosting decisions should align with your dad blog’s requirements and goals.
For example, if you plan to publish blogs, image galleries, and multimedia, prioritize a web hosting provider that provides adequate storage and speed optimization.
Not all website building platforms require you to find separate hosting. For instance, platforms like Wix, Squarespace, and Shopify include hosting as part of their packages.
If you select a self-hosted platform like WordPress.org, you will need to pick a web hosting provider.
And here’s what to look for:
- Reliability: Consistent uptime is important for a successful website. Look for web hosting providers with high guaranteed uptime percentages (99.5% or higher).
- Scalability: Does the host offer plans with increasing bandwidth? It’s important for the web hosting to be able to accommodate your growing website traffic and storage needs.
- Security: Your web hosting provider should offer security measures like firewalls, malware scanning, and regular backups. It should also provide an SSL certificate (HTTPS), which encrypts and protects your website visitors’ information.
- Pricing: Compare plans and features to find the best value for your money
Many hosting platforms offer perks like free domain registration and discounted website-building tools. So, make sure to check those benefits before purchasing a domain and a website builder separately.
Here are a few web hosting providers we recommend:
- Bluehost: Is a reliable web hosting service with strong customer service, uptime, and value for money. If you’re looking to host a WordPress website, then this is the best hosting provider for your dad blog. Content in Marketing is also using Bluehost.
- HostGator: Is a well-known web hosting provider in the hosting industry. Spend a few minutes researching the best web hosting providers, and HostGator will be on your radar almost immediately. It has great customer support, performance, and shared hosting plan features!
- Kinsta: Is a more advanced hosting provider, offering premium managed WordPress hosting. Since Kinsta’s infrastructure is built on Google Cloud, it offers higher speed and performance compared to the previous two providers on our list.
Since you’re just starting a new website, we highly recommend Bluehost and HostGator, because they are the two biggest and best WordPress hosting.
We recommend checking the Bluehost and HostGator comparison table below. The prices presented are special deals that we have negotiated with these companies for reliable blogger readers only. Use the affiliate links below and get more than 50% off discount offers.
How much does it cost to host a blog?
Below is a 1-year starter package plan pricing comparison table of the 2 most popular WordPress hosting service providers (where you can register a domain for free).
| Hosting Services | Bluehost.com | HostGator.com |
| Price | $2.75 per month (billed for 1 year) | $3.95 per month (billed for 1 year) |
| Domain Name Registration (.com) | First year free, $17.99 per year renewal price | First year free, $17.99 per year renewal price |
| Custom Professional Email | Free (4 email accounts) | Free (unlimited accounts) |
| Storage Space* | 50 GB | Unlimited |
| Bandwidth* | Unlimited | Unlimited |
| Total for the first year | $33.00 | $47.40 |
* Storage space shows you how much space you can use for your blog and media files. Bandwidth is the amount of data your blog can transfer to visitors. These two parameters are important when your blog starts to grow and get more traffic.
Read more: How Much Does it Cost to Host a Website?
While they are owned by the same parent company, we would go with Bluehost.
Why Bluehost?
- Verified provider: Bluehost is recommended by WordPress.org itself and has been in the industry since 1995.
- Good value: You get reliable hosting service with excellent customer support at an affordable price.
- Survey winner: Based on our research, Bluehost is a top choice in the opinion of many professional experts.
- Used by many: We use Bluehost hosting services, as do many professional marketers and friends because it is more reliable, has excellent customer support and impressive load speed.
- Room to grow: They offer a great set of features that you need to start, grow and make money from your dad blog.
- Ease-of-use: With Bluehost, it is easy to set up your WordPress website with a few clicks of a button when compared with other popular hosting providers including HostGator. No technical experience is required!
- Security: Free SSL certificate included and pre-installed to keep your website’ visitors data safe.
- Free domain name: Bluehost provides domain name registration services. If you use Bluehost for web hosting, you’ll get a free domain name for one year. They have 30-day money-back guarantee. Since you need a hosting plan, you can use Bluehost as a one-stop-shop to bundle hosting and domain registration into a single package. This is the perfect choice for beginners starting a new WordPress website from scratch.
The minimum amount you’ll pay to run your dad blog on Bluehost’s cheapest shared plan for one year is $33.00. If you choose all the optional extras then that amount increases to $183.04 for the year – so make sure you really need the features you’re selecting!
You save money with Bluehost’s free features, which include free Cloudflare CDN, a free domain name, and free SSL. You get even more free add-ons on more expensive website hosting plans.
We have partnered with Bluehost to get 50% off for our readers!
You also get to register a free domain name for 1 year which normally costs around $14.99 per year. Claim this exclusive Bluehost offer.
How to Make a Blog with WordPress: 10 Easy Steps
This section is all about how to build a dad blog using Bluehost and WordPress–the complete guide to building a successful dad blog with WordPress. We’re going to tell you EVERYTHING you need to do to making a dad blog on WordPress this year.
Short on Time? → Click Here for a Quick Start with Bluehost.
Learning how to create a dad blog using Bluehost and WordPress is very easy, just follow these simple steps:
Step #1: The first step is simple. Just click here to go to Bluehost homepage and click “Get Started Now” button. (We also use Bluehost)
Step #2: From here, scan the menu and select “Hosting” at the top of the screen.
The hosting menu will expand and present you with three different website hosting options:
- Shared Hosting
- Dedicated Hosting
- VPS Hosting
Shared hosting is the perfect choice for people building a new WordPress website. So go ahead and select that from the expanded drop-down menu.
Since you’re setting up a new dad blog, the Basic plan starting at $2.95 per month should be fine for you. The extra features that come with this hosting plan will cover all of the fundamental needs of your site’s functioning.
Once your dad blog takes off and starts receiving heavier traffic, you can easily upgrade to a Plus or Choice Plus plan, which offers advanced features better suited to handle a greater inflow of traffic.
To continue, just click the “Select” button under the pricing plan that suits you best.
Step #3: Enter the domain name you want to use.
Step #4: Enter your account information.
Step #5: Under package information, choose an account based on how long you want to pay. (Note: There’s a 30 day money back guarantee with all plans, so there’s no risk)
Step #6: Uncheck the package extras. (You don’t need them)
Step #7: Complete your purchase, choose your strong password and log in to your Bluehost account.
Step #8: Answer the onboarding questions or skip them, but choose “business” when prompted.
Step #9: Click “skip” when it comes to choosing your theme. (We’ll get that sorted out later).
Step #10: From the Bluehost dashboard, click the WordPress button on the right, and you’ll end on WordPress.
Congratulations! You now have a self-hosted WordPress dad blog.
Step 5: Plan Your dad blog Architecture
Blog architecture outlines how your pages are organized and linked together. It creates a clear path for visitors (potential customers) to navigate and find the information they need.
A well-organized website architecture enhances user experience and plays an essential role in SEO by helping search engines like Google understand your dad blog’s structure and its content. Which can lead to improved search visibility.
When creating a sitemap for your dad blog, make sure you nest pages logically under appropriate categories and subcategories.
Here are a few tips to help you build your visual sitemap:
- Start with core pages: First, list your main pages. Such as Homepage, About Us, Contact, Services/Products, and maybe a Blog.
- Think like a visitor: Put yourself in your potential visitor’s shoes. What are they likely to be looking for and how would they expect to find it? For instance, if you offer services, make sure your service descriptions are clear and easy to find.
- Nesting pages: Group related pages under clear categories and subcategories. For example, Content in Marketing has “marketing” as a top-level category with subcategories like “content marketing,” “email marketing,” “affiliate marketing,” “SEO marketing,” “Social media marketing,” “video marketing,” “influencer marketing,” etc.
Step 6: Design Your Dad Blog
With your dad blog architecture in place, it’s time to bring your vision to life through design.
Pick a Theme
Themes are pre-designed layouts that you can customize to match your brand. You can do this with no prior technical or design experience.
WordPress.org relies on external themes. You can use plugins like Elementor to customize your dad blog. It offers a drag-and-drop interface for building pages and layouts without technical knowledge.
Choose the theme you like the most for your brand before customizing its design even further.
Before picking a theme, take a look at other websites in your industry. Get an idea of what their layouts look like, what sections they have, and what colors they’re using.
Then open a theme library of your dad blog and filter designs by industry.
Once you find the theme you like, click “Insert” to start editing your dad blog.
Then click on any element (text or image) to change them.
Choose Colors
Select a color palette that aligns with your brand identity and appeals to your target audience.
Consider using color psychology to evoke emotions in your audience.
Once you’ve selected your primary brand color, use a free Adobe Color tool to choose the color palette for your dad blog.
This tool features preset color palettes and trending colors. Alternatively, you can create your own palette by picking the colors. Or upload an image (e.g., a photo of your products) and extract the color palette from it.
Choose Fonts
Choosing the right font is essential for your dad blog’s readability. It’s also a way to show personality.
You may want to use multiple fonts on your dad blog to differentiate the sections.
But limit yourself to two to three fonts for consistency. And make sure they look good together.
Your primary font should be clear and easy to read for body text. Headings can incorporate a more stylistic font.
Finally, make sure your font choices are readable across various devices. Like desktop and mobile.
Set Your Logo and Favicon
Your logo is a visual cornerstone of your business. It’s often the first thing people see and remember.
The logo then becomes a symbol they associate with your products and services.
If you don’t have a logo, consider using a logo design tool like Canva. Which lets you design your own logo with no design experience. Or hire a graphic designer.
Once you have a logo, add it to your website header.
Additionally, create and set a favicon. A favicon is a small icon that appears in browser tabs, adding another touch of branding.
Your favicon might be a miniature version of your logo or a simplified graphic that represents your brand.
While favicons are tiny, they add a professional touch and help users easily identify your dad blog among their open tabs.
Step 7: Create Your Main Pages
A well-structured website is built on main pages serving different purposes. These pages provide information, guide visitors, and establish trust with your audience.
The exact pages you need will vary depending on your website’s goal. Let’s review them, starting with some that are universal for all types of sites.
Main Pages for All Websites
Regardless of your website goal and type, create these pages:
- Homepage: Acts as your digital storefront, showcasing your brand and key offerings
- About Page: Connect with visitors by sharing your story, values, and mission
- Contact Page: Give visitors ways to contact you by offering your contact information (phone, email, address) and including a contact form
- Privacy Policy: Build trust by explaining how you handle user data and comply with regulations
Additional Pages for a Blog
If having a blog is part of your marketing strategy, add the following pages as well:
- Blog Library: It’s a central place for all your dad blog posts, organized by topic or date. For example, our blog library starts with our featured articles, followed by articles sorted by their publishing recency and topics (like create a blog, grow a blog, make money blogging).
- Individual Blog Posts: Each blog post gets its own page for readability, easy sharing, and SEO.
Additional Pages for an Online Store
If you’re building an online store, add these pages:
- Product Pages: Showcase individual products with details, images, prices, and customer reviews
- Collections: Group your products by category for easy browsing
- Sizing: Help customers by offering clear sizing charts or guides
- Shipping and Returns: Let your customers know what to expect in terms of shipping and what your policy is for returns
Additional Pages for a Portfolio
If you’re a service provider building a portfolio website, create the following pages:
- Project Gallery: A visual overview of your best work, showcasing your skills and experience
- Individual Project Pages: Provide detailed descriptions of each project, highlighting your process and results
- Testimonials: Share positive feedback from clients to build credibility and trust
Step 8: Identify What Content Your Target Audience Wants
To reach your goals, you need to create content that your audience wants. To do this, determine their questions, problems, and search terms.
Brainstorm Audience Questions
Think about your ideal clients. What questions or problems do they have that your dad blog could answer?
You can find these questions in a few ways:
- Customer feedback: Pay attention to the questions customers ask you directly through in-person interactions, social media, phone calls, or email
- Social listening: See what people are talking about and what questions they are asking on social media platforms (like Instagram, TikTok, Facebook, X) and online forums (like Quorra) relevant to your industry
- Topic research tools: Use tools like Google Trends, “People Also Ask” section on Google search results, or Answer the Public
- Competitor research: Look at your competitors’ websites, FAQs, and blogs to see what questions they are addressing
- Internal brainstorming: Gather your team and brainstorm potential questions your audience might have
Make a list of these questions.
Then, answer them through long-form content like blog posts or a simple frequently asked questions (FAQ) section.
This exercise could also lead to new product ideas, service offerings, and lead magnets to build your email list.
Do Keyword Research
Keywords are the words and phrases people use in search engines like Google.
Keyword research is the process of identifying the keywords that can help your business appear in relevant searches.
It is usually the first step in SEO, which is the most powerful way to attract website visitors.
Use keyword research tools like Semrush’s Keyword Magic to identify search terms to include on your site.
Step 9: Optimize Your Dad Blog for SEO
SEO is about making your dad blog more visible to Google and other search engines —helping people (potential customers) find you.
Even with a new blog, simple SEO steps can lay the foundation for top rankings in Google search.
And doing SEO as you create your new website will save you a lot of time in the future.
Do On-Page SEO
On-page SEO focuses on optimizing individual pages on your dad blog to help search engines understand your content and rank it higher in relevant searches.
Higher rankings ultimately drive more organic traffic to your dad blog.
On-page SEO tactics includes meta titles, internal linking, image SEO, and meta descriptions. Let’s talk about each one in more detail:
Write Compelling Meta Titles
The meta title is a blue clickable headline you see in search results. Like this one:
Content Creation: What it is & How to Do it? The Definitive Guide
Keep it concise (between 50-60 characters) and include your target keyword.
Most importantly, be descriptive to help your users. Searchers are more likely to click on a search result that directly addresses their question or need.
For instance, in our example above, we tell marketing beginners that we have a guide specifically for them.
Write Descriptive Meta Descriptions
The meta description is a short summary displayed below the meta title. Like this:
Content creation is the process of creating various forms of media that appeal to your audience.
Write a description that accurately summarizes the page content and includes relevant keywords.
Keep your meta description under 155-160 characters.
Connect Pages with Internal Links
Internal links are hyperlinks that connect one page on your website to another. They help search engines understand your website’s structure and the relationship between pages.
We use internal links to help you learn more about the topic.
For example, in the blog post about starting an online business, we mention affiliate marketing and blogging. Since we have dedicated guides on those topics, we provide internal links to lead you to those resources so you understand them better.
Here are a few things to keep in mind:
- Use descriptive anchor text (text in a hyperlink): Use descriptive phrases like “learn more about our services” instead of generic ones like “click here.”
- Link to relevant pages: Only link to pages that are contextually relevant. Don’t just link for the sake of linking.
- Sprinkle links naturally: Avoid stuffing a single page with too many internal links. Distribute them naturally throughout your content.
Optimize Your Images for SEO
Image SEO focuses on optimizing your images to improve their visibility in SERPs and Google Images.
Here’s how to do it:
- Use descriptive file names: Instead of the default image name (like IMG001), name your image file something like “How to create a website” to give search engines context
- Add alt text: Alt text describes the image and is crucial for accessibility. It also gives search engines like Google more information about the image, so include relevant keywords where appropriate.
- Compress image sizes: Large image files can slow down your website, which hurts your user experience and SEO. Use image optimization tools like Image Resizer to compress your website files.
Submit a Sitemap to Google Search Console
A sitemap is a file that lists all your website pages, acting like a roadmap for search engines.
Submitting your sitemap to Google Search Console (GSC) helps Google discover and index your pages so they can show up in search results more quickly.
You already created a visual sitemap in step five to see your own blog architecture. Now that you have built those pages, it’s time to submit them to Google Search Console.
If you built your dad blog on WordPress.org, install the Yoast SEO plugin. Yoast SEO plugin automatically creates a sitemap for you. However, note that it doesn’t upload the sitemap to Google Search Console, which you’ll need to do manually.
Step 10: Test and Publish Your Dad Blog
Before launching your dad blog, it is crucial to thoroughly test it to ensure a smooth user experience. And identify any potential issues.
Things to look out for:
- Functionality: Click every link and button on your dad blog to make sure they work as expected and lead to the correct pages
- Proofreading: Read through your content carefully to catch any typos, grammatical errors, or inconsistencies (we recommend using a tool like Grammarly)
- Device compatibility: Open your dad blog on different devices (like desktop, laptop, smartphone, and tablet) to ensure it looks and functions well across various screen sizes
- Speed: Use tools like Google PageSpeed Insights to check your website’s loading speed. Slow blogs can frustrate visitors and hurt your SEO.
If, after testing and reviewing your dad blog, everything seems right, go ahead and publish it.
Once you’ve published your dad blog, you need to have a firm strategy in place regarding the next steps for your dad blog’s growth and maintenance.
Some areas that should be covered include the following:
- Adequate backup.
- Collection of visitor’s feedback.
- A maintenance team available as needed.
- Preparations for promotion and measurement of various metrics.
Building a dad blog is an important step in establishing your online presence.
But the journey doesn’t end when you hit the publish button.
Once your dad blog is live, share it across your social media platforms to attract visitors.
Below, you’ll find best practices for creating great content for your dad blog and promoting your dad blog through various social media platforms.
Step 11: Promoting and Growing Your Dad Blog
After you are done setting up a website, your work doesn’t stop there. You will have to work hard on your new website to get it in front of people.
Even if you have money, promotional campaigns have to be planned and executed. You can pay for advertising and start counting new website visitors on a daily basis.
But chances are that you can’t afford to spend thousands of dollars per month for paid advertisements, so let’s see what you can do to promote your dad blog without spending a fortune.
Guest posting
If you have not done this already, start following your competitors. Read what they write about, and try to benefit from their exposure. If you know information about your shared field, you can write about it. So, do not be afraid to get their contact information and ask for a guest post.
By writing something unique, you will provide value to the other blog. In return, you can ask the website admin to have your author biography printed at the bottom of the article.
Hopefully, you will even be allowed to mention your brand. This will allow you to expand and reach new people that you couldn’t reach before.
Social media
Facebook, Twitter(X), Instagram, TikTok and the other social media networks out there are great for promoting your dad blog content. Let people share your content, and don’t forget to contribute as well.
Follow others, and others will follow you. Show them your dad blog, and do not forget to have social media icons on your dad blog.
Also, adding a social media bar on your dad blog will prompt people to share your content more easily. 54.1% of bloggers in this 2020 blogging study say that they get the most website traffic from social platforms.
Use a personal email signature
If you’re sending a lot of emails, make sure that you include a signature. A simple email signature can be expanded with links to your latest blog posts or resource page on your dad blog.
Some people will ignore this, but some will remember your dad blog name or click on the link to read more.
Quora
If you have ever tried searching for an answer, the chances are Google has returned a link to Quora.com. This platform connects people, where one side asks something, while the other side gets an opportunity to provide an answer.
This is your opportunity to shine. Start following questions on Quora, and sooner than you think, you will get a chance to write answers.
Here you are allowed to mention your business and share your posts, but you are not allowed to spam.
So, for example, if you have a blog posts that answers a part of a question, make sure to link to it when writing a unique answer on Quora.
If it was helpful, and if you’re lucky enough, this answer will be among the top ones that will also show on Google, and that will help you to promote your dad blog.
Content aggregation
Numerous content aggregation platforms work similarly to social media.
You create an account and start following people who share interesting articles. While this is great, what you want to do here is share your content.
If you’re good enough, people will start following you, and share your posts through the platform.
Comment on other blogs
Comments are a strong promotional platform. Due to how common spam has become, the value of real comments has become even higher.
So while reading other blog posts, don’t forget to leave valuable feedback.
When possible, mention your dad blog or even include a link to a resource page from your dad blog.
Collaboration
Similarly to guest posting, you can start collaborating with other bloggers. This doesn’t have to include only posting.
You can help each other by word of mouth, social media, and comments. Maybe you will exchange banners, ads, or help each other in some unique way.
Evergreen content
If you put effort into creating high quality content, it is just a matter of time until others will realize that. Having a piece of content that’s valuable to others will hopefully make them link to your dad blog for free.
This is often easier said than done because, among millions of new blog posts that go live online daily, it can be hard to get your post to stand out. But once you start building an audience, your world will change.
Step 12: Making Money from Your Blog
Now that you’ve learned about dad blog building, populating it with the right kind of content, and promoting it, it’s time to monetize your efforts.
You can generate some real money through your dad blog using the following tactics and strategies:
Affiliate marketing
Affiliate marketing can help you to make huge commissions by letting other brands and companies use your website and blogs for marketing their products or services.
Many online businesses and advertisers are on the search for relevant websites and blogs in the same niche as them to help them sell their products or services.
When you build your own website, consider this strategy for earning money via your dad blog.
Running Ads on Your Dad Blog
This refers to the white space on your blog where Google Ads can be posted.
When your website’s traffic skyrockets, you can turn this white space into a money-making machine in two ways:
- Use Google AdSense to start, handle and maintain a flow of revenue, or;
- Sell this white space on your dad blog directly to other brands and companies to display their ads on your dad blog.
Many websites have an “Advertise with Us” page where they sell spaces at fixed prices to other brands and websites – you can do that as well.
Ad clients might want to see your dad blog’s statistics. You can generate these with various tools like Google Analytics to help your potential advertisers make an informed investment based on your viewership and engagement numbers.
Creating an online store
The most popular WordPress plugin for online businesses is WooCommerce.
It offers many extensions and themes that are either free or premium, all of which can help you to create an online store.
WooCommerce enables you to create an online shop, upload your products and services, manage and modify them as well as handle all of your payment and shipping methods.
Due to its popularity, easy usage, and multiple extensions, WooCommerce is a part of more than 30% of all online stores.
Combining WooCommerce and WordPress can help you to build your website and convert it into an online store in a matter of days.
Fortunately, because of their friendly user interface, they also save you from a steep learning curve. It’s easier than ever to design your online store, update your product list, and add all of the attractive features to entice your customers and have them revisit your dad blog.
WordPress is widely used because it is user-friendly and versatile – you won’t need to spend a lot of time learning the mechanics of how to make a Dad website.
Numerous developers, coders, and programmers work with WordPress so that you don’t have to worry about how to code your own website. People constantly design themes and develop eCommerce plugins along with new features that you can add to your dad blog.
Freelancing
If you want to begin earning money from your dad blog as quickly as possible, then selling your services (by landing blogging jobs, freelance writing gigs or otherwise selling your experience as a service) is the best option by far.
All you really need in order to land a freelance client is a strong enough pitch, which is where choosing to start a blog, will help significantly.
You’ll want to build out your key pages (About, Contact, Hire Me) and showcase at least a couple examples of the type of work you’ve done that you’ll soon be pitching potential clients on.
If you don’t have those work samples yet… don’t let that hold you back. Create those sample articles, designs or other deliverables and host them on your dad blog as if they were a project you got paid to produce.
If you have a skill that you can sell as a service, then you’re already prepared to go out and start pitching freelance clients.
That skill could be something like…
- Content writing
- Photography
- Virtual assistance
- SEO or paid advertising campaigns
- Business strategy or project management
- Design
- Marketing (whether content marketing, digital marketing, etc.)
- Website Development
- Social media management
- Community-building
The list goes on… any skill can be monetized
Offering Online Courses
If you are creative and entrepreneurial, you could consider using your dad blog as a venue for selling your online courses.
This is the best option especially as your dad blog grows in readership, authority, and popularity.
Once you have a skill that your readers want to learn, it’s relatively easy to package your best advice, tactics, and tutorials into an online course where visitors can pay for access to accelerate their learning much quicker than they otherwise would going through the stumbling process of learning through trial and error.
What’s great about an online course as a monetization option for your dad blog is that you don’t need a huge audience in order to earn from online courses. The same goes if you choose to write an eBook and sell that digital product to your audience.
Publishing Sponsored Website Content
Unless you already have a decent sized audience on your dad blog (or social media accounts), it’ll take some time to grow your readership to a point where sponsored content is a viable website monetization method.
What is sponsored website content?
Generally, it’s when an individual, brand, or company pays you a fee in order to publish their blog posts.
How much traffic do you need in order to get website sponsors?
It depends a lot upon the niche you’re blogging in and how engaged your readers are, but expect website sponsors when your dad blog traffic reaches at around 5,000+ monthly readers (or more). That can take some time to achieve.
Those posts usually promote advertiser products or services and are a good way to make money from your dad blog.
In the future, if you’re able to build a popular website and become an authority in your niche, the advertisers could approach you to publish their blog posts.
Email Marketing
Email marketing has a typical ROI (rate on investment) of $40 for every $1 spent.
In addition, data from Statista suggests the global revenue from email marketing will reach $17.9 billion by 2027, up from $10.8 billion in 2023.
Since you’re just starting out with email marketing, now is the time to jump on the email marketing train.
That’s because with so many incredible ways to generate revenue for your online business through email, email marketing remains as profitable as ever.
Ready to get that revenue soaring? Here are 9 easy ways you can try with your email marketing strategy to do just that today.
Advertise your products or services
We’ll start with the basics here, and that is using email marketing as a form of direct promotion.
Whatever it is you sell or offer, telling people through email marketing can be extremely effective.
The key to making money through email marketing is sending the right message, to the right person at the right time, which you can achieve with segmentation.
From there, making money through email marketing is all about consistency. By no means should you send too many emails, but make sure you are communicating regularly with your email subscribers. Make sure each email campaign offers something of interest to encourage higher open and click-through rates.
Send a welcome email that sells
Welcome email makes money with email marketing. Welcome emails have a typical open rate of 91%. They are the gold dust of any email marketing strategy, since 9 out of 10 people you send them to will open them.
After all, that subscriber has just agreed to hear from you. They are freshly engaged with your new brand and they are at peak interest in all that you do.
So make sure you capitalize on this unmissable opportunity by sending a welcome email that does more than just say hello.
Re-engage those at risk of churn
Did you know it costs 3x more to acquire new subscribers, compared to retaining existing ones?
Your subscribers don’t just go poof like your friendly neighborhood ghost. Often there are warning signs it’s about to happen.
For instance, a lack of recent engagement with your new brand or downgrading a subscription.
You can re-engage users at risk of churn through email marketing.
Effective re-engagement campaigns will retain that subscriber and therefore also retain the revenue they bring you at the same time.
The exact approach to take will depend on the issue they are having. But, you could take the opportunity to email them about any promotions.
Follow up on form or cart abandonments
Email marketing software will trigger an alert when someone has abandoned filling out a form or completing a checkout sequence.
Cart abandonment emails offer a typical open rate of 45%. Businesses with an average order value (AOV) of between $100 and $500 recover 5% of all abandoned carts on average through effective email marketing.
Even if you only secure one extra sale per day, that’s still more money in your company’s pocket rather than your competitors.
If you have a high number of form or cart abandonments, make sure you know what the issues are so they can be resolved.
Abandonment campaigns act as a safety net but aren’t a complete cure for the likes of uncompetitive pricing or even technical glitches on your dad blog.
Use affiliate links in your email copy
Affiliate links are a fantastic way to generate more revenue with email marketing.
They can be placed in email copy, just as they can in blog posts, video descriptions and on social media links.
How it works is that if someone clicks on your affiliate link, you’ll earn a commission from the sale generated for that company.
Just be aware it’s good practice to state somewhere in the small print that affiliate links are used.
The sky is the limit to what you can do with WordPress as it can help you to create large commercial websites, small portfolio websites, and everything in between.
How to Build a Website: FAQs
1. What does a website include?
Depending on the type of website, it can have different web pages with various components including blog content, header, footer, and more.
2. What are the benefits of a website?
The major benefit of a website is that it holds several web pages linked with one another. So, your website can be related to one or more topics or niches, companies, products, or services. Overall, you’ll get to boost the online presence, reach, and market at a minimum cost.
3. What is the opening page of a website called?
The opening page of a website is called the homepage. It usually works like a table of contents of the website which links other sections of the website. Overall, it describes the website’s content.
4. What is a website title?
A website title is the fundamental identity of the website. If a user searches your website on the internet, then your website title is what they see first and the most. For example, our website has a title of Content in Marketing – the best marketing resource site dedicated to content marketing and related topics, including blogging, business, marketing, WordPress, web hosting, website building and making money online.
We offer easy to follow step by step guides, tutorials and software advice to help youjump-startandgrow a profitable online business from scratch,learn how to make money online, and be a successful entrepreneur.
5. What is a website URL?
The full form of the URL is Uniform Resource Locator. A website URL is the address of a website that specifies where it’s located on the web. For example, https://www. contentinmarketing.com/.
6. What is a landing page of a website?
Landing pages are standalone pages of a website. They are mostly used for social media, email, or marketing campaigns. So, you can use it to promote your products or services and turn the visitors into customers or subscribers.
7. Is the website one word or two words?
You may find the terms ‘site’, ‘web site’, and ‘website’. All of them mean the same thing. More than ‘web site’, you can use website or simply site. So, do not waste time on this confusion.
How to Build a Dad Blog: Conclusion
We hope you have found all of the information that you need about how to make a dad blog yourself quickly.
If you are uncomfortable with the process and still uncertain about how to build a dad blog on your own, be reassured that nothing about a website is permanent. Your design, colors, and content can continuously evolve.
Your blog can always be changed according to what you learn about your target audience and your blog niche.
Just do your best, and keep looking for ways to improve your dad blog to make it the perfect extension of your business.
Follow the step-by-step process above to create your dad blog! Want to create a website instead? If yes, then follow our in-depth guide on creating a successful website!
To recap, here is how to build a blog this year:
In summary, here is how to build a blog this year:
Step 1: Define Your Dad Blog Goal
Step 2: Pick a Website Builder
Step 3: Choose Your Domain Name
Step 4: Choose a Hosting Service
Step 5: Plan Your dad Blog Architecture
Step 6: Design Your Dad Blog
Step 7: Create Your Main Pages
Step 8: Identify What Content Your Target Audience Wants
Step 9: Optimize Your Dad Blog for SEO
Step 10: Test and Publish Your Dad Blog
Step 11: Promoting and Growing Your Dad Blog
Step 12: Making Money from Your Dad Blog
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